The book WYD Krakow 2016 case study
The authors of the book are journalists involved in the communication of World Youth Days. After the Krakow edition of WYD, they prepared a case study on communication activities around this largest European event. At their request, we made the entire product identification, design and layout of the publication and promotional materials: poster, leaflet and roll-up. We were also the organizers of the promotional book meeting.
When and where: Krakow 2018
For whom: Paulina Guzik and Cecilia O’Reilly, WYD 2016 Krakow. The Largest European Event of the 21st Century